Yilan City offers 'carbon reduction coupons' to encourage reusable shopping items

Yilan City is introducing a "carbon reduction coupon" initiative to incentivize shoppers to use reusable items when visiting traditional markets. The program, aligned with the Ministry of Economic Affairs' carbon reduction policy, offers a "100 for 200" exchange: customers can use 100 yuan to get two 100 yuan coupons, which can then be used for purchases at cooperating market stores.

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Traditional markets are important places for daily shopping and key locations for promoting an environmentally friendly lifestyle.

To qualify, shoppers must bring their own eco-friendly bags, cups, or utensils. The coupons can be used for any product, regardless of the purchase amount. The initiative will be rolled out at various markets, including the Nan Guan Market, Bei Guan Market, and Green Nine Market, with specific distribution dates in early June. Each participant can receive only one set of coupons per distribution event, and they must be used by June 21.

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We hope that through the market carbon reduction coupon activity, we can encourage more people to develop the habit of bringing their own environmentally friendly items, reduce the use of disposable items, and implement environmental concepts in daily life.

Yilan Mayor Chen Mei-ling stated that traditional markets are vital hubs for daily shopping and promoting environmental awareness. She hopes the coupon program will encourage more people to adopt sustainable habits, reduce reliance on single-use items, and integrate environmental consciousness into their daily lives. The city also aims to boost market foot traffic and support local vendors, creating a consumption environment that benefits both the environment and the economy.

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And through this, we can also drive market sales, support local vendors, and create a consumption environment that is both environmentally friendly and economically beneficial.