7-ELEVEN Taiwan Teams Up with 'Line Friends' for New Food, Drinks, and Merchandise

7-ELEVEN Taiwan is set to delight fans with a new collaboration featuring the adorable Korean IP, "Line Friends." Starting June 10th, customers can expect a wide array of nearly 50 co-branded products, spanning from exclusive merchandise to specially packaged food and beverages.

The collection highlights the popular characters, including a Maltese and a Golden Retriever, adorned with sweet, heart-themed designs. The collaboration extends to various food items popular with younger demographics, such as pasta, rice balls, wraps, and pizzas, all available for under NT$100. Unique offerings include "Line Friends" shaped egg cakes, adding a touch of cuteness to the convenience store's snack selection.

Beyond food, 7-ELEVEN's Slurpee and soft-serve ice cream cups will also feature new "Line Friends" designs. Returning classic flavors like "Lemon Cheese Cool Cup" and "Salted Peanut Butter Cool Cup" will be available, alongside a new "A-Cong Master Taro Milk Soft Serve," a collaboration with a renowned Dajia pastry shop. The Slurpee lineup gets a refreshing update with a new "Honeydew Melon Flavor Slurpee."

Additionally, 7-ELEVEN's tea brands, CITY TEA and CITY PEARL, will showcase eight different "Line Friends" themed cup designs. From June 10th to June 23rd, customers can enjoy special promotions, including two large cups of selected drinks for NT$88, and a second large cup at half price for certain premium beverages. The "OPENPOINT APP" will also offer deals on tea-based drinks starting June 7th. A separate weekend promotion from June 5th to June 7th features various buy-one-get-one or buy-two-get-two offers on select beverages and snacks.