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AEON BiG Strengthens Halal Ecosystem Through Carnival and Certification Achievements
🇲🇾 Malaysia /Environment & Climate

AEON BiG Strengthens Halal Ecosystem Through Carnival and Certification Achievements

From Utusan Malaysia · () Malay

Translated from Malay, summarized and contextualized by DistantNews.

At a glance

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  • AEON BiG reinforced its commitment to the halal ecosystem by organizing a three-day Halal Carnival.
  • The carnival aimed to educate consumers about the comprehensive nature of halal, extending beyond packaging to encompass trust, hygiene, safety, and quality.
  • AEON BiG celebrated the achievement of its Delica operations receiving halal certification for 13 branches, underscoring its dedication to halal principles throughout its operations.

AEON BiG is strengthening Malaysia's halal ecosystem through its recent Halal Carnival, held at AEON BiG Tun Hussein Onn. The three-day event aimed to deepen understanding of the halal concept, emphasizing that it represents more than just a logo on a product.

What is on our shelves is not just a product to be sold. It is a product bought by families, prepared for children, served to guests, and part of the daily lives of the community.

— Mohd. Rizal OmarExplaining AEON BiG's understanding of the responsibility associated with offering halal products.

Mohd. Rizal Omar, Head of Human Resources at AEON BiG, stated that halal encompasses trust, hygiene, safety, quality, and integrity. He highlighted the retailer's responsibility to translate this commitment into daily operations, ensuring that products meet the standards expected for families and daily life.

The carnival served as a platform to educate consumers about the rigorous systems and processes involved in halal certification. AEON BiG also aims to make halal products more accessible and understandable to consumers, while fostering growth opportunities for industry players.

The achievement of these 13 Delica branches is an important accomplishment in the company's halal journey. It is not an endpoint, but rather a benchmark for us to continue moving forward.

— Mohd. Rizal OmarCommenting on the significance of the halal certification for 13 Delica branches.

A significant milestone celebrated at the event was the awarding of halal certificates to 13 AEON BiG Delica branches by the Department of Islamic Development Malaysia (Jakim). This achievement, along with the halal certification of AEON BiG's own Pau and Dim Sum BiG Value products, demonstrates the company's commitment to integrating halal principles across its entire operational chain, from product sourcing to food preparation and handling.

This achievement should not be viewed solely from the perspective of documentation or compliance. Instead, it reflects the organization's sincerity in ensuring that halal principles are applied in operations.

— Muhyidin Aziz @ SaariDescribing the importance of AEON BiG's halal certification achievements.
DistantNews Editorial

Originally published by Utusan Malaysia in Malay. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.

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