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AI-created short films win LG OLED festival in Mexico Image: LG
🇲🇽 Mexico /Culture & Society

AI-created short films win LG OLED festival in Mexico

From El Universal · () Spanish

Translated from Spanish and summarized by DistantNews. Read the original for the full story.

At a glance

News Named sources Outcome reported
  • “La abuela,” “Cómic” and “La Señora” won the first LG OLED Festival of AI-Created Short Films from 73 entries.
  • Organisers said the festival aims to encourage discussion about artificial intelligence and explore how new technologies can expand filmmaking.
  • The winning films will screen at the Cineteca Nacional and later appear on LG Channels, potentially reaching more than 30 million viewers.

Three short films, “La abuela,” “Cómic” and “La Señora,” have won the LG OLED Festival of AI-Created Short Films in Mexico. The films are being shown at the Cineteca Nacional during August and September.

The idea of this first festival is to generate conversation about artificial intelligence.

— Daniel AguilarLG Electronics Mexico’s communications director explained the festival’s purpose.

Daniel Aguilar, corporate communications director at LG Electronics Mexico, said the first festival was designed to generate conversation about artificial intelligence. He also praised the winners for using AI tools to make films that might otherwise have been out of reach because of production and realisation costs.

The Cineteca Nacional’s Iván Villanueva said the institution wanted to bring in new narratives and attract young talent while exploring how the technology could enter different parts of cinema. The festival invited students from film, communications and visual-arts schools. Villanueva also stressed that AI does not replace a filmmaker’s perspective, but serves as another tool.

This space has backed bringing in new narratives and attracting young talent. We want to start seeing how these new technologies can be included in everything related to cinema.

— Iván VillanuevaThe Cineteca Nacional representative described the institution’s interest in AI and film.

The jury, made up of Cineteca collaborators, assessed 73 short films. Gina Hernández, a final-semester communications student at CESCIJUC, won first place with “La abuela.” She said a professor encouraged her to enter, and that she enjoyed experimenting with prompts and using details from her own life. The film’s protagonist was based on her grandmother.

AI does not replace the perspective of a filmmaker, but is another tool.

— Iván VillanuevaVillanueva cautioned that AI should support rather than replace filmmakers.

Hernández used Google’s Gemini because she found its video generation highly realistic. She received an LG OLED QHD monitor and a portable LG StanbyME lifestyle screen. The second- and third-place films received portable StanbyME screens. The winning shorts are available in the OLED Room at the Cineteca Nacional and will also come to LG Channels, with potential distribution to more than 30 million viewers.

I wanted to experiment, try the whole part of writing prompts, and I had a lot of fun. I put very specific details in the instructions I gave the AI so it could portray what I experience. The protagonist was my grandmother.

— Gina HernándezThe first-place winner explained how she made “La abuela.”
About this summary

Originally published by El Universal in Spanish. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.

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