Cardtonic evolves into full-service gift card app for Nigerians to buy local gift cards
Summarized and contextualized by DistantNews.
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New plan
- Cardtonic has launched a new feature allowing Nigerians to purchase local gift cards within its app.
- This expansion aims to simplify the process of buying gift cards for Nigerian brands, which previously required downloading multiple apps.
- The app now offers over 100 local gift cards, positioning Cardtonic as a comprehensive platform for everyday digital payments and gifting.
Cardtonic, a prominent player in Nigeria's gift card exchange market, is evolving into a full-service gift card app with the introduction of its local gift card catalog. Previously known for facilitating the sale of international gift cards for cash, the company now enables users to purchase gift cards for Nigerian brands directly within its platform.
A Justrite gift card will do the job!
This new feature addresses a significant inconvenience for Nigerians. Previously, individuals like Cynthia, a Lagos-based banker seeking a thoughtful gift for a new mother, would have to download separate apps for each brand, such as Justrite, Filmhouse Cinemas, or Spar, to buy their gift cards. Cardtonic's integrated catalog consolidates over 100 local gift cards across various categories, including groceries, entertainment, health, and electronics, into a single, user-friendly app.
Cardtonic’s local-first gift card catalog has made it even more convenient to buy Nigerian gift cards in a single app that many Nigerians already use for their everyday bills.
The expansion allows Nigerians to easily acquire gift cards for everyday needs and gifting occasions, with denominations ranging from ₦500 to ₦200,000. Cardtonic also offers affordable prices and reward points for purchases. This move positions Cardtonic as a "super app" for everyday Nigerian digital payments, enhancing convenience and accessibility for local transactions while retaining its international gift card services.
With a Cardtonic account (on the website or mobile app), Nigerians can access over 100 local gift cards across various categories and denominations.
DistantNews Editorial
Originally published by Premium Times. Summarized and contextualized by our editorial team with added local perspective. Read our editorial standards.
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