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๐Ÿ‡ป๐Ÿ‡ณ Vietnam /Economy & Trade

Chinese Ohmee convenience stores inside Petrolimex stations: A win-win retail model?

From Tuแป•i Trแบป · () Vietnamese

Translated from Vietnamese and summarized by DistantNews. Read the original for the full story.

At a glance

In-depth Named sources New plan
  • Petrolimex and Chinese convenience-store brand Ohmee have opened two outlets in Hanoi fuel stations as a pilot project.
  • The stores sell drinks, snacks, fresh fast food and basic consumer goods from compact spaces at station entrances.
  • Petrolimex says the model could expand services and shift its stations from fuel-only outlets toward broader energy and service points.

A convenience store of just over 10 square meters now sits at the entrance of a Petrolimex fuel station in Hanoi, offering customers drinks, snacks, fast food and everyday necessities without requiring a long stop.

The Ohmee Express outlet on Nguyแป…n Quรฝ ฤแปฉc Street in Thanh Xuรขn District uses compact display cabinets placed directly at the station entrance. Customers can choose bottled drinks, ice cream, milk, instant noodles, snacks, dried beef, chewing gum and other products. A staffed counter serves fresh bread, sausages and steamed buns. Personal-care items, including razors, sunscreen and oral-hygiene products, are also available.

Petrolimex says its two first Ohmee Express stores in Hanoi are testing an integrated convenience-store model across its fuel-station network. The company wants to broaden its services and improve the customer experience, gradually turning fuel stations from โ€œfuel-selling pointsโ€ into โ€œenergy and service points.โ€

Petrolimex deputy general director Nguyแป…n Ngแปc Tรบ said the partnership with Ohmee supports a new business model that uses the companyโ€™s network while expanding services amid the energy transition and digital transformation. The goal is to create multifunctional energy and service locations for customers during their journeys.

Ohmee draws on the operating experience of Meiyijia, a retail chain founded in Guangdong in 1997 that now has more than 40,000 stores in China. Ohmee entered Vietnam in April 2026 and plans to develop a modern convenience-services ecosystem and gradually expand nationwide. Its arrival comes as Vietnamโ€™s convenience-store market has grown rapidly over the past five years, attracting major domestic and foreign brands.

About this summary

Originally published by Tuแป•i Trแบป in Vietnamese. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.

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