Consumer watchdog seeks explanation from "Bite Latvija" over senior service sales

Latvian consumers are raising concerns on social media about mobile operator "Bite Latvija," alleging that employees may be selling unnecessary additional services to senior citizens. These services reportedly lead to a significant increase in monthly bills, sparking public outrage in recent weeks. Users have shared their discontent online, highlighting instances where elderly individuals might have been persuaded to purchase services they do not need.

In response to the growing public discussion and potential consumer protection issues, the Consumer Rights Protection Centre (PTAC) has formally requested an explanation from "Bite Latvija." The center aims to clarify the company's practices regarding the sale of additional services, particularly to vulnerable customer segments like seniors. The outcome of the PTAC's inquiry is expected to shed light on the operator's sales tactics and ensure fair practices.