Cruz Azul boasts sporting consolidation and financial growth under Velázquez

Club de Futbol Cruz Azul asserts it has become a leading institution in sports and financial management in the region, successfully merging on-field achievements with responsible resource handling under President Víctor Velázquez Rangel. Since Velázquez took the helm in 2021, during what the club describes as a critical period, Cruz Azul ended a 23-year drought without a Liga MX title and has since set historical records both athletically and institutionally.

The club proudly lists its recent triumphs: two Liga MX championships (Clausura 2021 and Clausura 2026), the Concacaf Champions Cup in 2025, two Campeón de Campeones titles (2021 and 2026), two Team of the Season awards (2025 and 2026), and the 2021 Supercopa. Furthermore, Cruz Azul achieved a record 42 points in the Apertura 2024 season and secured the top spot in the Concacaf rankings in 2025. The club also emphasizes its remarkable unbeaten streak, maintaining this status in 86% of official matches between January 2024 and July 2026, with a record of 74 wins, 42 draws, and 19 losses across 135 games.

Financially, Cruz Azul reports that its sporting success is mirrored by prudent fiscal management. The club's squad was recognized in 2024 as the ninth most revalued team outside of Europe, with players like Erik Lira, José Paradela, and Carlos Rodríguez noted among the Liga MX's most valuable assets, thereby enhancing the club's patrimony. This strategy is further bolstered by marketing initiatives and partnerships with sponsors including Cemento Cruz Azul, Novibet, Pirma, and Nikko Autoparts, underscoring a robust institutional project.