Diageo Ireland informs Government of potential job cuts

Guinness parent company Diageo has informed the Irish government of potential job reductions. A spokesperson for the Department of Enterprise confirmed that the company submitted a notification regarding proposed collective redundancies. The exact number of Irish jobs at risk remains unknown, but such notifications are typically required when 30 or more redundancies are planned. Diageo employs more than 1,200 people in Ireland, with roles spanning brewing, liqueur production, marketing, sales, and commercial operations. The company produces well-known brands including Guinness, Baileys, Smirnoff, and Johnnie Walker. Reports indicate that Diageo's new CEO, Dave Lewis, nicknamed "Drastic Dave" for his previous cost-cutting measures at Tesco and Unilever, has tasked executives with identifying headcount reductions and other cost-saving measures as part of a group-wide restructuring. Lewis has reportedly set cost-reduction targets for the executive committee rather than specific job cut numbers. An internal announcement detailing the scale of the job losses is anticipated this week. Diageo previously stated in February its intention to redesign its operating model to enhance competitiveness and deliver sustainable returns, with further updates expected at a Capital Markets Day on August 6.

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