Ecuador registers highest tourism spending in a decade during August 10 holiday
Translated from Spanish, summarized and contextualized by DistantNews.
At a glance
- - Ecuador recorded $69.91 million in tourism spending during the August 10 holiday, the highest in a decade.
- This figure represents a 24.22% increase compared to the previous year, with hotel occupancy also reaching its highest level in ten years.
- Santa Elena province was the top destination, followed by Pichincha, Manabรญ, and Azuay, with the Amazonian region seeing significant growth in visitor numbers.
Ecuador's tourism sector saw a significant boom during the August 10 holiday, with spending reaching $69.91 million. This marks the highest amount recorded for this national holiday in the last decade, according to government figures released Tuesday. The total spending represents a substantial 24.22% increase compared to 2025, injecting an additional $13.63 million into the economy during the commemoration of Ecuador's First Cry of Independence. Hotel occupancy rates across the country also reached a ten-year high, standing at 53.26%. This is 6.72 percentage points higher than the previous year, indicating a strong recovery and increased visitor confidence. During the holiday period, an estimated 1.07 million trips were made within Ecuador, an increase of approximately 105,000 trips compared to 2025, marking a 10.84% year-on-year rise. Coastal Santa Elena province emerged as the most popular destination, attracting about 147,740 trips. Pichincha, home to the capital Quito, followed with 136,520 trips. Manabรญ and Azuay, with its capital Cuenca, also saw significant visitor numbers. Notably, the Amazonian region experienced remarkable growth. Provinces like Napo, Morona Santiago, and Pastaza collectively recorded around 123,280 trips, a substantial jump from the 70,580 recorded in 2025, representing a nearly 75% increase. These three provinces accounted for about 11.5% of national travel, up from 7.3% last year. Napo province alone saw a 120.8% increase in trips.
Originally published by ABC Color in Spanish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.