Ecuadoran Football League and Intellectual Property Service Renew Anti-Piracy Pact

The Professional Football League of Ecuador (Liga Pro) and the National Service of Intellectual Rights (Senadi) have renewed their cooperation agreement to intensify the fight against piracy and unauthorized broadcasts of Ecuadorian championship matches.

The renewed pact will enable both institutions to coordinate efforts to prevent and combat infringements related to the illegal dissemination of sports content across television, the internet, and digital platforms. This alliance also includes plans for training, technical assistance, information exchange, and public awareness campaigns.

As a first initiative under this new phase, Liga Pro and Senadi launched the "No to Piracy" campaign. This campaign encourages the legal consumption of sports content and warns fans about the risks associated with illegal services, highlighting the impact of unauthorized transmissions.

Both organizations are committed to educating consumers, facilitating reporting, and improving reaction capabilities against those who illegally profit from football. A key objective is to strengthen actions against clandestine live match broadcasts, particularly through digital platforms. The LigaPro Institute will also promote training programs on intellectual property in sports and the entertainment industry, enhancing knowledge about rights and protection mechanisms.

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From awareness to action! With the renewal of the agreement, LigaPro and @SENADI_Ecuador, both institutions commit to educating the consumer, facilitating reporting, and improving the reaction capacity against those who illegally profit from football...