Everyday AI: Creative professionals adapt to new tools in Nepal

Aneel Neupane, a creative professional, sees artificial intelligence not as a job threat but as a tool for evolution. He emphasizes adapting work processes to integrate the daily influx of new AI platforms and models. "When that kind of adaptability is applied in our daily workspace, that is when our work also evolves alongside the growing technology," he notes. Neupane's approach focuses on maximizing creative output while minimizing time spent on tedious tasks.

However, access to these advanced AI tools remains a challenge in Nepal. The country's limitations on dollar payments hinder the full potential of AI utilization, particularly for premium versions crucial for large-scale applications. This financial barrier prevents creators from fully leveraging AI's capabilities.

Neupane employs AI in various aspects of his work. For content improvisation, he uses ChatGPT and Claude as "script doctors" to detect subtle details and refine structuring, ensuring work quality. For pitch decks and project frameworks, AI image generators like ChatGPT provide visual references, aiding client communication. Video generation platforms such as Seedance 2.0 and Kling 3.0 are used for B-rolls and animated renders, especially when provided with real-world references for a natural touch. For music, Suno is effective for generating jingles and customized audio. Adobe Photoshop's built-in AI tool streamlines photo editing, saving time and achieving desired results.

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When that kind of adaptability is applied in our daily workspace, that is when our work also evolves alongside the growing technology.