FBC TV to stage Fiji’s first 48-Hour Pasifika Film Challenge

The Fijian Broadcasting Corporation (FBC) will host the inaugural People of the Pasifika 48-Hour (POP48) Film Challenge, marking a significant step for Fiji's creative industry. FBC TV was chosen from three local broadcasters to be the official broadcast partner for this regional initiative, which aims to foster emerging Pacific storytellers.

Fiji joins the Cook Islands, Samoa, and Solomon Islands as one of four host nations for the challenge. This September, the event will occur simultaneously across the Pacific. FBC's selection highlights its commitment to supporting local talent and developing the country's creative sector. As the host broadcaster, FBC will provide the necessary facilities for five local filmmaking teams to produce mobile-first films using professional technology within a tight 48-hour deadline.

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We are extremely pleased and honored to have been selected as Fiji’s host broadcaster for the inaugural POP48 Film Challenge. It is especially rewarding knowing that FBC was chosen from three television stations in Fiji that were part of the selection process, and we sincerely thank Pacific Cooperation Broadcasting Limited for placing their confidence in us.

Sitiveni Halofaki, FBC General Manager Television, expressed pride in the selection, thanking Pacific Cooperation Broadcasting Limited for their confidence. "At FBC, we believe in creating opportunities for local storytellers to grow, challenge themselves and showcase the incredible stories that exist within our communities," Halofaki stated. He emphasized that the initiative aligns with FBC's dedication to nurturing Fiji's creative industry and providing a platform for new filmmakers.

The POP48 Film Challenge is presented by Pacific Cooperation Broadcasting Limited's Pasifika On Air (POA) program. It seeks to inspire the next generation of filmmakers by connecting young content creators with regional broadcasters. Participating teams will create original short films, which will be showcased across the Pacific by partner broadcasters. Audiences will have the chance to vote for their favorite film, and the top team will win a trip to Hawai’i for an international filmmaking masterclass. The challenge addresses a growing demand for diverse storytelling and digital content from the Pacific region.

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At FBC, we believe in creating opportunities for local storytellers to grow, challenge themselves and showcase the incredible stories that exist within our communities. This initiative aligns perfectly with our commitment to developing Fiji’s creative industry while giving emerging filmmakers a platform to share authentic Pacific stories with audiences across the region.