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Ferrari’s first electric car sells for $40m

From The Punch · () English

Summarized by DistantNews. Read the original for the full story.

At a glance

News Named sources Outcome reported
  • Ferrari's first electric car, the Luce, sold for $40 million at an RM Sotheby's auction in Monterey, California.
  • The proceeds from the sale of the

Ferrari's first-ever production electric car, the Luce, fetched a staggering $40 million at an RM Sotheby's auction in Monterey, California. The sale of this "Chassis 0" model, described by Ferrari as an "unrepeatable opportunity," marks a significant moment for the iconic automaker's venture into electric mobility. Proceeds from the auction will benefit future educational initiatives through the Ferrari Foundation.

unrepeatable opportunity

— FerrariFerrari described the sale of the "Chassis 0" of the first production model of the Ferrari Luce programme.

The 2026 Ferrari Luce "Tailor Made" boasts exclusive features, including a Madreperla Semi-Gloss finish and a bespoke interior crafted through Ferrari's Tailor Made program. The vehicle, built to US specifications, is slated for delivery to its anonymous buyer in the first quarter of 2027. Ferrari highlighted the "Chassis 0" as a "complete and significant expression" of its Tailor Made program.

The auction occurred despite a controversial reception to the Luce model following its launch. Designed by Sir Jony Ive and his LoveFrom collective, the electric car is expected to offer a 329-mile range, accelerate from 0-100 km/h in 2.5 seconds, and produce 1050 cv. It will feature a 122kWh battery and four electric engines. Prices for the Luce are expected to start around £470,000.

one of the most complete and significant expressions

— FerrariFerrari described the "Chassis 0" of the Luce as embodying its Tailor Made programme.

Former Ferrari chairman Luca di Montezemolo had previously criticized the move into electric vehicles, warning that the Luce "risked the destruction of a legend." The $40 million sale, however, made the Luce the highest-selling vehicle at the auction, surpassing a 1996 McLaren F1 GTR which sold for £34.6 million.

risked the destruction of a legend

— Luca di MontezemoloFormer Ferrari chairman Luca di Montezemolo criticized the brand's move into electric vehicles.
About this summary

Originally published by The Punch. Summarized and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.

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