First financial literacy ambassadors appointed

Ireland has taken a significant step in enhancing its citizens' financial knowledge with the appointment of its first financial literacy ambassadors. Gráinne Griffin, Director of Financial Education at the Competition and Consumer Protection Commission, and Denis Carrigan, President of the Association of Teachers of Home Economics, will spearhead efforts to communicate key messages about financial literacy.

Their role involves empowering individuals to take control of their finances and supporting the National Financial Literacy Strategy, which is overseen by the Department of Finance. The strategy's 2025 Annual Review and Action Plan 2026-2027, published in June, highlights priorities such as financial education for retail investment, particularly concerning the new Investment Account set to launch in 2027.

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I am delighted to appoint Gráinne Griffin and Denis Carrigan as Ireland's first ever financial literacy ambassadors.

This initiative follows an invitation for expressions of interest launched by Tánaiste and Minister for Finance Simon Harris. Mr. Harris expressed his delight in appointing Griffin and Carrigan, describing them as "trusted, accessible voices" who will promote available tools and knowledge to improve financial literacy. He also emphasized the goal of encouraging a broader societal conversation about the importance of financial well-being.

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Our ambassadors will act as trusted, accessible voices who will help promote the tools, knowledge and supports available to improve financial literacy, while also encouraging a broader conversation about the importance of financial wellbeing across society.