GBC secures free-to-air rights for 2026 FIFA World Cup
Summarized and contextualized by DistantNews.
At a glance
- The Ghana Broadcasting Corporation (GBC) has secured exclusive free-to-air terrestrial broadcasting rights for the 2026 FIFA World Cup.
- The government supported GBC in obtaining these rights, establishing a National Broadcast Consortium for maximum national reach.
- GBC cautioned against unauthorized broadcasts and urged radio stations to obtain sublicensing.
The Ghana Broadcasting Corporation (GBC) has secured the exclusive free-to-air terrestrial broadcasting rights for the 2026 FIFA World Cup, ensuring Ghanaians can follow the tournament and the Black Stars' progress.
In fulfilment of the Government of Ghanaโs commitment to ensuring all Ghanaians have access to the worldโs most prestigious football tournament, and to follow the progress of the Black Stars, GBC has established a National Broadcast Consortium for the broadcast of the World Cup matches.
With the support of the government, GBC established a National Broadcast Consortium. This initiative utilizes a shared technical, marketing, and broadcasting framework to maximize national reach. Several authorized television stations are part of this consortium, including Max TV, Sporty TV, TV3, Onua TV, UTV, Metro TV, Original TV, and Woezor TV, among others, licensed by FIFA through New World TV and GBC.
The government's commitment is to ensure all Ghanaians have access to the prestigious football tournament. The consortium aims to provide comprehensive coverage across the nation.
This initiative, formed at the request of the government, is utilising a shared technical, marketing and broadcasting framework to ensure maximum national reach.
GBC also issued a warning against unauthorized broadcasts of World Cup content. Media organizations interested in airing matches via radio must obtain sublicensing from GBC. The statement emphasized that any unauthorized broadcast, rebroadcast, streaming, public viewing, or commercial distribution of World Cup content within Ghana is strictly prohibited.
GBC, FIFA and New World TV wish to remind the public and media houses that any unauthorized broadcast, rebroadcast, streaming, public viewing exhibition or commercial distribution of World Cup content within Ghana is strictly prohibited.
Originally published by Ghanaian Times. Summarized and contextualized by our editorial team with added local perspective. Read our editorial standards.