Genesis GV70: A Career Woman’s Car That Makes You Overlook Its Fuel Economy

The Genesis GV70 looks like the kind of car a successful executive would drive through the city, and its styling makes even people unfamiliar with cars recognize it. For three days, Dong-A Ilbo automotive reporter Choi Won-young took the midsize SUV through daily urban commutes and tried out the image for herself.

The 2026 test vehicle came in Mauna Red, a vivid shade that recalled spicy red pepper paste more than burgundy. Genesis’s diamond-pattern grille added to the polished appearance. Inside, Havana Brown leather and a long, integrated 27-inch display gave the front cabin a clean, uncluttered feel. A second electronic dial on the center console controls menus without touching the screen, but the reviewer found it unnecessary because it is not used often.

On the road, the GV70 delivered a smooth ride and a light steering feel despite its substantial-looking wheel. Acceleration and braking were adequate, while body stability stood out. The vehicle remained largely steady when a bus passed at about 90 kilometers per hour on an expressway, and it handled corners comfortably at up to 60 kilometers per hour. That stability, however, did not make it immune to sudden lane changes by other vehicles late at night.

Passenger space drew mixed feedback. A 182-centimeter passenger found the front seat spacious, while a 188-centimeter rear passenger said legroom felt somewhat tight with the seat in its normal position. The optional Bang & Olufsen audio system received broad praise, and the advanced driver-assistance systems, including smart cruise control, made late-night driving easier.

The reviewer’s favorite option was the panoramic sunroof. Its first setting opens a transparent panel while maintaining cabin cooling, and a second press opens the roof fully. Fuel economy proved to be the clearest compromise: about 5 to 6 kilometers per liter in morning traffic and 8 to 9 kilometers per liter after 11 p.m. Starting at 54.73 million won, the GV70 asks buyers to accept that trade-off for its appearance and performance.