Iceland Fashion Week Owner Denies Allegations of Unpaid Work and Poor Treatment

Kolbrún Aðalsteinsdóttir, the owner of Iceland Fashion Week, has vehemently refuted claims circulating on social media alleging poor treatment and non-payment of models. The accusations, which emerged in a Facebook group, suggest a pattern of misconduct including unpaid labor, forced cleaning duties, and broken promises regarding exposure for participants.

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There is not one thing true in what you are saying.

Responding to the allegations in an interview with Smartland, Aðalsteinsdóttir dismissed the claims as entirely false. "There is not one thing true in what you are saying," she stated firmly. She asserted that models involved with Iceland Fashion Week have consistently been satisfied with their experience and the organization of the event.

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I strictly deny this. I know that all the models are happy with us. There is a huge demand for modeling jobs and everything here is very well organized.

Aðalsteinsdóttir specifically addressed the claim that models were required to clean venues, calling it "unheard of." She described her own practice of being the last to leave after events, ensuring everything is in order, and stated that no one is tasked with cleaning duties. She also highlighted the high demand for modeling jobs with her events, indicating general satisfaction among participants.

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I have never heard of this. We had an event on a boat yesterday and were there until late at night. No one was left to clean or anything. We had 15 pizzas and I was the last one to leave the table, as I always do at all my shows. No one cleans anything.

While acknowledging the upcoming fashion week, Aðalsteinsdóttir expressed surprise at the negative claims, suggesting they stem from an "immature person" seeking to cause trouble. She believes that the models participating in the current event will be displeased by these unfounded accusations, emphasizing the hard work put in by her team and the positive atmosphere they strive to maintain.

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Now we are in Garðheimar in this wonderful place with wonderful staff who have worked hard for this show. This is some immature person out there who is messing around. I think there are plenty of models who will be very unhappy with this.