iDNES Premium: Access options and advertising preferences explained

Access to the full content of iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz is available through a subscription to iDNES Premium for 199 CZK per month. This subscription provides unlimited reading of all articles, along with digital access to newspapers and magazines, all without advertisements.

Alternatively, users can opt for continued access with personalized advertising. This option maintains the current user experience, tailoring advertisements to individual interests based on browsing habits. Users can continue to read, watch videos, participate in contests, and engage in discussions without limitations.

The platform details its data processing practices for targeted advertising and personalized content. This includes using profiles based on user activity to select relevant ads and content. Users can manage their consent for data processing, including the use of cookies and other online identifiers, at any time. If consent is withdrawn, users will be prompted to upgrade to the ad-free iDNES Premium service.

For purposes other than targeted advertising, such as displaying content based on user interests, users can modify or withdraw their consent without needing to switch to the premium service. Some data is processed based on legitimate interest, and users can object to this processing or adjust their privacy settings in the detailed settings section. These settings apply to the websites iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz.