Instagram to limit profiles featuring undisclosed AI-generated people
Translated from Spanish and summarized by DistantNews. Read the original for the full story.
At a glance
News
Official statement
New plan
- Instagram will rename its existing “AI creator” label to “AI-generated profile” and apply it to accounts featuring AI-generated people.
- The platform may remove undisclosed accounts from recommendations after notifying their operators.
- Account operators can add the label voluntarily or appeal Instagram’s decision, while ordinary AI-assisted content creation is not affected.
Instagram is tightening its rules for profiles that appear to belong to real people but instead feature characters generated with artificial intelligence.
The Meta-owned platform will rename its existing “AI creator” label to “AI-generated profile.” It says the change will help users understand when the person shown on a profile was created with AI tools.
Instagram began testing the identification system earlier this year after some users said they felt “deceived” when they discovered that apparently real profiles represented AI-generated characters. Operators can activate the label voluntarily through their profile settings.
If they do not, Instagram will identify profiles that use AI-generated people and notify their operators. Those accounts will no longer appear in Instagram recommendations unless the operators add the label or appeal the decision. The measure does not apply to users who simply use AI tools to create or edit content.
deceived
About this summary
Originally published by Confidencial in Spanish. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.
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