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🇳🇬 Nigeria /Sports

Joshua Joins Mourinho, Lewandowski at CAA Sports

From The Punch · () English

Translated from English, summarized and contextualized by DistantNews.

At a glance

News Named sources New plan
  • Two-time heavyweight world champion Anthony Joshua has signed a commercial representation deal with CAA Sports.
  • He joins a roster including José Mourinho and Robert Lewandowski, with his 258 Group managing his commercial activities.
  • Joshua's business interests span technology, real estate, and content production, with upcoming fights and past endorsements noted.

Two-time heavyweight world champion Anthony Joshua has entered into a commercial representation agreement with CAA Sports, aligning himself with a roster of prominent figures including football managers José Mourinho and player Robert Lewandowski. This arrangement is being managed in partnership with Joshua's own 258 Group.

As part of the deal, Freddie Cunningham, Managing Director of the 258 Group, will join CAA Sports Talent Group as Head of Client Strategy. Based in London, Cunningham will oversee Joshua's commercial endeavors, encompassing endorsements, speaking engagements, and publishing. He will work closely with the 258 Group and its family office, while also contributing to the agency's broader athlete business development across its international clientele. Cunningham will report to Roman Di Somma, CAA Sports’ Head of International Talent.

Joshua joins an elite list of athletes and sporting personalities represented by CAA Sports, which includes Son Heung-min, Liam Lawson, Sky Brown, Cole Palmer, Gary Neville, Laura Woods, and Kobbie Mainoo. The 36-year-old boxer, who turned professional in 2013 and has held heavyweight world titles twice, last competed in December 2025, defeating Jake Paul on a Netflix-streamed event in Miami.

Beyond his boxing career, Joshua and the 258 Group have cultivated a diverse portfolio of investments in technology, real estate, content production, and health and performance. His past brand partnerships include major companies such as Under Armour, Audemars Piguet, Hugo Boss, Jaguar Land Rover, DAZN, EA Sports, Meta, and Beats by Dre. Following this new agreement, Joshua's business interests, family office, and in-ring matters will continue under the management of the 258 Group.

DistantNews Editorial

Originally published by The Punch in English. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.