Korea Cyber University appoints AI expert Jeong Hae-seon to bolster AI and data science education

Korea Cyber University has appointed Professor Jeong Hae-seon as a full-time faculty member in its Department of Artificial Intelligence and Data Science, effective September 1st. Professor Jeong brings a wealth of experience in diverse fields, including natural language processing, large language models (LLMs), explainable AI, financial data analysis, and ESG evaluation.

Professor Jeong holds a Ph.D. in Artificial Intelligence Convergence from Sungkyunkwan University, with a doctoral dissertation focusing on predicting Bitcoin prices by comprehensively analyzing public perception, market sentiment, technical indicators, and external factors. Her research is characterized by its integration of different data types, such as text and time-series data, to analyze complex market phenomena without relying on single data points or models.

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Students will learn the basic principles of artificial intelligence and how to utilize it in their respective fields through practical, hands-on learning without complex coding or formulas.

Her research portfolio includes analyzing ESG signals and ratings using corporate earnings reports, sentiment analysis and price prediction for the Bitcoin market, LLM-based investment decision-making, analyzing the speech and socio-emotional development of young children, and predicting user satisfaction with conversational AI services. Recently, she has expanded her research into evaluating ESG disclosure quality by combining LLMs with rule-based analysis and analyzing age-specific speech and language data of Korean children.

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The 'AI Service Planning' course will cover the entire process of designing AI services, from user and market analysis to data and technology review, user journeys, service flows, interface design, and usability evaluation, while also considering ethical implications.

At Korea Cyber University, Professor Jeong will be responsible for teaching 'No-Code Artificial Intelligence' and 'AI Service Planning.' The 'No-Code Artificial Intelligence' course aims to provide students, including non-majors and beginners, with a practical understanding of AI principles and hands-on experience in data analysis and model application using generative AI and no-code tools, without requiring complex coding or formulas. The 'AI Service Planning' course will cover the entire process of designing AI services, from user and market analysis to data and technology review, user journeys, service flows, interface design, and usability evaluation, while also considering ethical implications.

Professor Jeong emphasized that the goal of these courses is to help students acquire the fundamentals of AI and data utilization and to explore how AI can be applied in their respective fields. She stressed the importance of critically evaluating AI outputs and clearly defining problems, viewing AI as a tool to augment human decision-making rather than replace it. She also highlighted the value of Korea Cyber University's diverse student body, whose varied industry and job experiences can be combined with AI and data science knowledge to create practical value and foster new perspectives.

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Ultimately, an attitude of understanding AI as a tool that assists and expands human thinking and decision-making, rather than a substitute for judgment, is necessary.