Landmaxxing: The new trend among the wealthiest for peace and privacy
Translated from Polish, summarized and contextualized by DistantNews.
At a glance
- Wealthy individuals are increasingly buying surrounding land along with their primary residences to ensure privacy and create expansive estates.
- This trend, dubbed "landmaxxing," has seen a 97% increase in demand for surrounding plots over the past year, according to Coldwell Banker.
- The United States, particularly California, New York, and Florida, is the epicenter of this phenomenon, driven by a desire for seclusion and space for amenities.
A new trend among the world's wealthiest individuals, termed "landmaxxing," involves purchasing all adjacent plots of land along with a primary residence. This strategy aims to guarantee privacy, avoid intrusive neighbors, and establish a foundation for multi-generational estates.
Experts from Coldwell Banker, as reported by Robb Report, identified "landmaxxing" as a growing phenomenon, drawing parallels to other self-improvement trends like "looksmaxxing" and "sleepmaxxing." Their "Global Luxury 2026 Mid-Year Report" indicates a nearly twofold increase, or 97%, in demand for these surrounding lands over the last year. Concurrently, inquiries for luxury estates, historic mansions, private islands, and branded villas surged by 140%.
The United States is leading this trend, with a 100% rise in interest for luxury properties in the first five months of the year. California, New York, and Florida are the most sought-after locations, with New York attracting significant international investment. "Landmaxxing" is driven by various needs, including maximizing privacy, ensuring scenic views, and creating space for guest houses, sports facilities, fitness centers, and spas.
Notable billionaires like Jeff Bezos, Ken Griffin, Larry Ellison, and David MacNeil are reportedly engaging in this practice. The Coldwell Banker report also highlights that location is paramount for these investors, with 40% of luxury real estate specialists in their survey prioritizing it over the property's condition. The demand for detached single-family homes has also seen a 2.8% increase in sales over the past year.
landmaxxing
Originally published by Rzeczpospolita in Polish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.