Londo: Product Quality Is the Ticket to Regional and Global Markets
Translated from Swahili and summarized by DistantNews. Read the original for the full story.
At a glance
- Deputy Minister for Industry and Trade Dennis Londo urged Tanzanian producers to treat product quality as a gateway to domestic, East African, African and global markets.
- He made the remarks at the 21st East African Trade Fair, MEATF 2026, in Mwanza, which began on September 3 and includes participants from Tanzania and abroad.
- Londo and other officials called for higher production, greater use of technology and innovation, and stronger business networks to expand investment and youth employment.
Product quality should not be treated as a cost weighing down Tanzanian businesses, Deputy Minister for Industry and Trade Dennis Londo said. Instead, he described it as the ticket that can open domestic, regional and international markets.
Londo made the remarks on September 6 at the 21st East African Trade Fair, MEATF 2026, at the Furahisha grounds in Mwanza. The exhibition officially opened on September 3 and has drawn participants from Tanzania and other countries.
โProduct quality is not a cost, but an important ticket to enter regional and international markets,โ Londo said. He urged producers taking part in the exhibition to use the opportunity to improve their goods and ensure they meet the standards required in their target markets.
He said government institutions have established systems to help traders and producers meet requirements covering standards, measurements, product safety and business registration. Producers, he added, should use the services of institutions responsible for those areas to obtain guidance and advice before taking goods to market.
Londo said the ability to produce quality goods must go hand in hand with increased production. That combination could help meet market demand, attract investment and create jobs for young people. Opportunities exist in Tanzania, the East African Community and across Africa, he said, but producers need better quality, greater capacity and a stronger understanding of customer needs to use them.
CCM National Executive Council member Angeline Mabula urged large, medium-sized and small businesses to use available opportunities to increase investment and production. She said small and medium-sized enterprises should build their capacity through technology and innovation while maintaining quality. Tanzania National Chamber of Commerce president Vincent Minja encouraged businesses to use the fair to establish new commercial relationships and find markets that can help expand their operations.
Product quality is not a cost, but an important ticket to enter regional and international markets.
Originally published by Mwananchi in Swahili. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.