Maxim Indonesia Offers Free Rides in 81 Decorated Cars for 81st Independence Day

Maxim Indonesia is celebrating the nation's 81st Independence Day with a unique promotional campaign. Eighty-one Maxim cars across 19 cities will be decorated with a red and white theme, symbolizing Indonesian unity and diversity.

On August 17th, passengers who happen to book one of these specially adorned vehicles will receive their ride for free. For those who don't secure a decorated car, Maxim is offering a 17% discount on rides nationwide from August 11th to August 21st, 2026.

The initiative spans from Sumatra to Papua, including major cities like Jakarta, Makassar, and Jayapura. The decorated cars feature stickers depicting Indonesian islands, serving as a visual representation of the nation's archipelago. Muhammad Richie Rafsanjani, Head of Subdivision Maxim Jakarta, stated that the company wishes to share happiness through these special rides, contributing to the August 17th festivities.

Maxim aims to embed its services within the fabric of Indonesian urban life and national traditions. The company views its extensive reach across the country not just as a business expansion but as an opportunity to foster community connections and participate in meaningful national moments.

“

We congratulate all Indonesian people on Independence Day. This is a moment to celebrate unity and pride in being Indonesian. Therefore, we want to share simple happiness through free rides in cars that look different and carry the spirit of Indonesia. Hopefully, this can be Maxim's small contribution to enliven the atmosphere of August 17th.