Mexico Reintegrates 7,800 Students Through "We Miss You" Campaign

Mexico's Secretary of Public Education, Mario Delgado, announced that the national campaign "We Miss You in the Classroom" has successfully brought 7,846 students back to the National Baccalaureate program so far in 2026. This initiative is a key part of the strategy to prevent school dropout and encourage young people to return to their studies.

Delgado highlighted that the primary reasons for students leaving school include poor academic performance, failing grades, lack of interest, financial difficulties, relocation, and challenges accessing educational facilities. The "We Miss You in the Classroom" campaign has become a priority strategy within national educational policy, focusing not only on increasing enrollment but also on ensuring students remain within the educational system.

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The campaign has consolidated as a priority strategy within the national educational policy, aimed not only at expanding coverage but also at guaranteeing student permanence in the educational system.

According to Tania Rodríguez Mora, Undersecretary of Middle School Education, the strategy is implemented each semester. It involves identifying students who have stopped attending classes. These students are then contacted through phone calls, messages, and home visits to understand the reasons for their absence and to offer them options for re-enrollment. This effort is coordinated by administrative and educational guidance staff to avoid overburdening teachers.

The initiative also includes administrative flexibility and academic support for students who are falling behind, have outstanding credits, or face difficulties with re-registration. As part of this broader strategy, the First National Forum "Towards a Strategy for School Permanence 'We Miss You in the Classroom'" was held. This forum analyzed mechanisms for early detection of dropout risks, shared experiences in student support, and developed proposals to strengthen student retention and their return to classrooms.

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The strategy is implemented once per semester, through the identification of students who do not attend classes, whom are contacted by telephone, messages, and home visits to understand the causes of their absence and offer alternatives for reincorporation.