NAFDAC Launches 'Read the Food Label' Campaign to Boost Consumer Choices

The National Agency for Food and Drug Administration and Control (NAFDAC) in Nigeria has initiated the 'Read the Food Label' campaign, a public health initiative designed to empower consumers. The campaign's core objective is to equip individuals with the knowledge to understand food labels, enabling them to make healthier dietary choices.

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The campaign aims to raise public awareness about the significance of reading and understanding food labels, empowering consumers to make informed food choices.

NAFDAC Director General, Dr. Prof. Mojisola Adeyeye, underscored the critical role of food labels as public health instruments. The initiative encompasses public education, regulatory compliance training, and surveys, all geared towards enhancing transparency and safeguarding consumers. Adeyeye specifically pointed to the reduction of salt in foods as a measure to prevent vascular diseases and foster a national habit of scrutinizing food labels.

The campaign addresses the challenges consumers face in deciphering labels amidst a vast array of products. It is particularly crucial given the rising rates of non-communicable diseases (NCDs) in Nigeria, which account for a substantial portion of all deaths. NCDs are significantly influenced by factors like high salt and sugar intake, saturated and trans fats, and the consumption of highly processed foods. Adeyeye stressed that effective use of food labels can directly impact disease prevention and management.

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Food labels are described as powerful public health tools that help consumers stay healthier by providing vital safety and nutritional information.

Supported by organizations such as the Corporate Accountability and Public Participation Africa (CAPPA), Resolve to Save Lives, and the World Health Organization (WHO), the campaign seeks to institutionalize the practice of reading food labels. It aims to create healthier food environments and align with international goals for consumer empowerment through better health and nutrition information. NAFDAC is urging government bodies, healthcare professionals, academics, civil society, industry stakeholders, and consumer groups to support this vital effort.

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The campaign complements ongoing regulations and aims to create healthier food environments, aligning with international commitments to empower consumers through improved health and nutrition information.