DistantNews
Support us
🇨🇱 Chile /Economy & Trade

Netflix Celebrates 15 Years in Latin America, One of Its Most “Sophisticated” Markets

From Cooperativa · () Spanish

Translated from Spanish and summarized by DistantNews. Read the original for the full story.

At a glance

Interview Named sources Context piece
  • Netflix marked 15 years in Latin America, which executive Francisco Ramos called the company’s first international expansion and one of its most sophisticated markets.
  • Ramos said the region has delivered steady growth and audiences that watch both local productions and content from other countries.
  • He cited “One Hundred Years of Solitude,” “Roma” and “The Eternaut” as major examples of the platform’s impact in the region.

Netflix is celebrating 15 years in Latin America, a region its content chief describes as both its first international expansion and one of the company’s most sophisticated markets.

“Latin America means the first place of international expansion, 15 years ago. Growth has been constant,” Francisco Ramos, Netflix’s vice president of content for Latin America, told EFE in an interview at the platform’s headquarters in Mexico City.

It is the first place of international expansion, 15 years ago. Growth has been constant.

· Francisco RamosNetflix’s vice president of content for Latin America described the company’s expansion in the region.

Netflix began offering its streaming service in Latin America in 2011. Ramos pointed to productions including the television adaptation of Gabriel García Márquez’s “One Hundred Years of Solitude,” the Mexican film “Roma” and the Argentine series “The Eternaut” as examples of the region’s impact.

He said Latin American audiences are highly sophisticated because they watch content from many places. In Mexico, he noted, viewers follow clearly Mexican productions while also watching programs from other countries. For Netflix, the region provided extensive insight into the potential of local content.

There is sophistication in Latin American audiences, who watch content from everywhere.

· Francisco RamosRamos explained why Netflix sees the region as one of its most sophisticated markets.
About this summary

Originally published by Cooperativa in Spanish. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.

More Stories

From Our Blog