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New Taipei City launches summer tourism drive with 'Crocodile Festival' and district events

From Liberty Times · () Chinese

Translated from Chinese, summarized and contextualized by DistantNews.

At a glance

News Named sources Context piece
  • New Taipei City is launching a series of summer events across its commercial districts to attract tourists, starting with the "Shiding Crocodile Festival" on June 27.
  • The events include cultural tours, themed itineraries, festivals, and creative marketing aimed at showcasing local stories and industries.
  • Notable events include the "Shiding Crocodile Festival" with book-themed activities and a market, the "Tamsui Riverside Life" series with a drawing contest, and the "Ruifang Old Street Open-Air Film Festival" featuring classic cars and movies.

New Taipei City is gearing up for the summer tourism season with a diverse array of events designed to draw visitors to its various commercial districts. Kicking off the festivities is the "Shiding Crocodile Festival," set to begin on June 27, which focuses on family-friendly activities and exploration of the Shiding Old Street, Danlan Ancient Trail, and local cultural sites.

This initiative is part of the city's broader plan to revitalize its commercial areas. According to the New Taipei City Economic Development Bureau, 28 commercial districts are participating this year. They will host a variety of activities, including cultural guided tours, special travel packages, festivals, and innovative marketing campaigns, all intended to encourage people to visit and learn about the unique stories and industries of each area.

Several districts have planned distinct attractions. The Shiding district's "Crocodile Festival" will feature activities tied to the children's book "Shiding Crocodile's Summer Adventure," along with a stamp rally for eco-friendly shops, a costume parade, and cultural tours of the Danlan Ancient Trail. Tamsui district will host "Walking into Tamsui: A Century of Riverside Life," offering a drawing contest for children inspired by the Tamsui River scenery from June 30 to August 31. Meanwhile, Ruifang district will present the "2026 Ruifang Old Street Open-Air Film Festival & Classic Car Meet" on July 18, combining a display of vintage Vespa scooters with an outdoor film screening in the historic old street.

These events aim not only to boost local economies but also to provide residents and tourists with deeper engagement with New Taipei City's rich cultural heritage and local industries. The Economic Development Bureau continues to support these efforts through its "New Taipei City Commercial District Revitalization Subsidy Program," encouraging districts to develop unique themes and innovative experiences.

The city government continues to encourage commercial districts to discover local characteristics, develop themed activities, and create innovative experiences through the 'New Taipei City Commercial District Revitalization Subsidy Program'.

— Sheng Xiaorong, Director of the New Taipei City Economic Development BureauExplaining the city's strategy to support commercial districts in developing unique events.
DistantNews Editorial

Originally published by Liberty Times in Chinese. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.

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