Only 'fresh milk' with a label: Taiwan to enforce new dairy labeling rules

Taiwan is tightening regulations on the labeling of dairy products, with new rules taking effect on July 1, 2024. The aim is to provide consumers with clearer information and prevent misrepresentation of milk products.

Under the revised "Regulations on the Naming and Labeling of Edible Animal Milk, Sterilized Milk, Flavored Milk, and Milk Powder," only products that have obtained a "fresh milk label" from the central agricultural authority or a "certified label" under the "Act for Production and Verification Management of Agricultural Products" will be permitted to be labeled as "fresh milk." The term "fresh milk" itself will be changed to "edible animal milk," with specific product names like "cow's milk," "goat's milk," or "O (other animal) milk" required.

To ease the transition for businesses, a grace period has been provided. Products manufactured before the regulation's announcement can continue to be sold until their expiration date. However, any dairy products produced from July 1, 2024, onward must comply with the new labeling requirements.

Violators of these new labeling rules will face significant penalties. Non-compliant products could result in fines ranging from NT$40,000 to NT$4 million, according to the "Food Safety and Health Administration Act." This measure is intended to ensure transparency and protect consumers from potentially misleading product information in the market.