Pegadaian and BRI collaborate to simplify gold installment purchases via BRImo app

PT Pegadaian and PT Bank Rakyat Indonesia (BRI) have launched a collaboration to make gold investment more accessible through BRI's mobile banking application, BRImo. This partnership allows customers to utilize Pegadaian's "Cicil Emas" (Gold Installment) service directly within the Investasi (Investment) menu of the BRImo app.

Until December 31, 2026, customers can benefit from a special installment rate of 0.53% for gold. Additionally, those who make a minimum transaction of 1 gram in gold installments are eligible for a Rp150,000 cashback to their Gold Savings account. This promotional offer is limited to the first 765 customers, with a daily quota of five participants.

Further incentives are available for new customers opening a Gold Savings account via BRImo and making a minimum top-up of Rp500,000. These customers can also receive up to Rp150,000 cashback to their Gold Savings account. This offer is limited to the first 1,530 customers, with a daily quota of ten participants, and requires additional financial transactions within BRImo beyond QRIS, transfers, e-wallets, and BRIVA.

Selfie Dewiyanti, Director of Marketing, Sales, and Product Development at PT Pegadaian, stated that the integration of gold savings and installment services on BRImo is part of Pegadaian's commitment to broadening gold investment inclusion in Indonesia. "As the first bullion bank in Indonesia, Pegadaian is fully committed to continuously expanding access to gold investment for the public," she said. "This collaboration with BRI through the BRImo application is our strategic step in presenting a digital gold ecosystem that is easy, secure, and practical, while also strengthening gold investment inclusion nationally."

“

As the first bullion bank in Indonesia, Pegadaian is fully committed to continuously expanding access to gold investment for the public. This collaboration with BRI through the BRImo application is our strategic step in presenting a digital gold ecosystem that is easy, secure, and practical, while also strengthening gold investment inclusion nationally.