PLN-Supported Angkringan in Asinan Village Drives Local Economic Growth

In the heart of Semarang Regency, a small culinary venture is making significant waves, proving that community-driven initiatives, with the right support, can indeed revitalize local economies. The angkringan, a traditional Indonesian food stall, situated within the Asinan Tourist Village in Bawen District, has become a beacon of economic empowerment for the residents.

Managed by the Pokdarwis (Community Awareness Group) Svargha Jaghat Anugraha, this angkringan has achieved a remarkable feat, generating an impressive turnover exceeding IDR 10 million within its initial three months of operation in early 2026. Serving 293 visitors from January to March, this success story underscores the growing potential of community-based tourism and its direct impact on local livelihoods. Despite a dip in visits during Ramadan, the management's strategic pivot to offer special packages for iftar gatherings and halal bihalal events proved effective, securing reservations from six groups totaling 230 people by April 25.

Slamet, the head of Pokdarwis, shared that this success was not an overnight achievement but the result of a long process of learning and collaboration among villagers. "We started from scratch, learned together, and are now beginning to see the results," he stated, expressing hope that the angkringan will further elevate the profile of Asinan Village. The unique fusion of traditional angkringan fare with grill and shabu-shabu options, priced affordably between IDR 30,000 and IDR 35,000 per package, has become a significant draw for visitors seeking novel culinary experiences.

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We started from scratch, learned together, and are now beginning to see the results. Our hope is that Asinan Village can become more widely known through this angkringan culinary.

PLN, through its Corporate Social Responsibility program, has been instrumental in this development since 2025. Their support extends beyond mere financial aid, encompassing business mentoring and the development of essential tourist facilities such as parking areas, prayer rooms, restrooms, and souvenir shops. This holistic approach not only enhances the visitor experience but also strengthens the overall appeal of the location. General Manager of PLN UIP2B, Jamali Munawwar Furqan, lauded the Pokdarwis's efforts, emphasizing PLN's commitment to fostering more independent and competitive village-level Micro, Small, and Medium Enterprises (MSMEs).

This initiative exemplifies the positive impact of synergy between state-owned enterprises and local communities. It demonstrates how strategic support and a focus on local potential can create sustainable economic growth, foster community pride, and put villages like Asinan on the map. The angkringan's success is not just about revenue; it's about empowering residents, preserving local culture, and building a more prosperous future for the community.

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The steps taken by Pokdarwis are on the right track. We hope this becomes a catalyst for the emergence of more independent and competitive village MSMEs.