Protein ice cream sales are rising, but a taste test asks what these products really are
Translated from Finnish and summarized by DistantNews. Read the original for the full story.
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- Valio Profeel caramel ice cream won Helsingin Sanomat’s test of four protein ice creams.
- The product most closely resembled conventional ice cream among those tested.
- S Group said protein ice cream sales have nearly doubled over the past two years, while K Group also reported growth this year.
Protein ice cream is attracting consumers who want extra protein even in a treat, but the category is not nutritionally uniform, Helsingin Sanomat reports.
Valio Profeel caramel ice cream won a test of four products. It most closely resembled ordinary ice cream among the products reviewed.
Sales of protein ice cream have nearly doubled over the past two years, according to S Group. K Group also said sales have grown this year.
About this summary
Originally published by Helsingin Sanomat in Finnish. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.
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