"Runaway, Runaway" Tops NT$2 Million at Box Office, KTV Event to Engage Audiences
Translated from Chinese, summarized and contextualized by DistantNews.
At a glance
- The classic Taiwanese film "Runaway, Runaway" (also known as "The Dull-Ice Flower") has surpassed NT$2 million at the box office in its re-release.
- The film, originally released 37 years ago, continues to move audiences of all ages, with its theme song becoming a popular classic.
- Special events, including a sing-along screening, are being held to celebrate the film's enduring appeal.
The classic Taiwanese film "Runaway, Runaway" is experiencing a resurgence in popularity, drawing in audiences and surpassing NT$2 million at the box office during its re-release. Despite being released 37 years ago, the film continues to resonate with viewers across generations, evoking tears and rekindling nostalgia for its iconic theme song, "Shining Tears, Dull-Ice Flower."
To capitalize on the film's success, the distributors have launched a "Star Chorus Relay" video featuring a diverse cast of actors and creators singing the theme song. This initiative aims to capture the spirit of a generational chorus, echoing the film's enduring emotional impact.
Runaway, Runaway is still touching audiences of all ages in theaters, making the line 'Shining Tears, Dull-Ice Flower' the most popular classic lyric on social media again.
The celebration extends to special events, including a "Master Nana KTV Session" scheduled for Saturday, November 18th, in Taipei. This event will invite audiences to sing along with the film's theme song after the screening. Organizers plan to recreate a "starry sky" effect by having attendees turn on their phone lights, mirroring the lyrics "eyes in the sky blinking."
The starry sky in the theater, recreating the classic scene of 'eyes in the sky blinking.'
Originally published by Liberty Times in Chinese. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.