Slovenia launches "Safe Summer" campaign to boost road safety amid increased traffic

Slovenia's Agency for Traffic Safety (AVP) is launching a preventative campaign called "Safe Summer" this Saturday, July 11, to enhance road safety during the peak summer travel period. The initiative aims to encourage drivers to adopt patient, responsible, and focused driving habits as traffic volumes traditionally surge on Slovenian highways.

Between 9 a.m. and 5 p.m., AVP promoters will be present at several major highway rest stops. They will distribute free bottled water and multilingual informational leaflets. These leaflets offer advice on safe driving, including the importance of using seatbelts, avoiding alcohol and mobile phone use while driving, and crucially, how to properly form an emergency lane.

The campaign coincides with the start of holidays in parts of Austria, Germany, Switzerland, and the Netherlands, which is expected to significantly increase transit traffic through Slovenia. High temperatures, long driving hours, traffic jams, and the overall increase in vehicles place additional strain on drivers, heightening the risk of accidents.

This year's campaign comes against a backdrop of deteriorating road safety statistics in Slovenia. The first half of the year saw 46 fatalities on Slovenian roads, a notable increase compared to 34 in the same period last year and 27 the year before. Personal car drivers constitute the majority of these fatalities. Speeding and improper lane usage remain the most common causes of fatal accidents, with driver distraction and poor physical condition also identified as significant risk factors.

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Get behind the wheel rested, sober, and focused. Drive patiently, adjust your speed to the conditions, do not use your mobile phone while driving.