Stabbur-Makrell reduces fish content in popular mackerel spread
Translated from Norwegian and summarized by DistantNews. Read the original for the full story.
At a glance
- Orkla Foods will reduce the fish content in three Stabbur-Makrell products because mackerel stocks and supplies have come under pressure and raw-material prices have risen.
- The 170-gram fillet will drop from 71% fish to 60%, while two 110-gram products will fall from 60% to 55%.
- Orkla says it adjusted the recipe to preserve the taste, but has not commented on whether prices will change.
Stabbur-Makrell, one of Norway’s best-known spreads, will contain less mackerel in three products. Orkla Foods says the change reflects pressure on mackerel stocks, reduced quotas, tighter supplies and sharply higher raw-material costs.
The 170-gram fillet will see its fish content cut from 71% to 60%. The fish content in the 110-gram fillet and the 110-gram coarse-chopped product will each fall from 60% to 55%.
Kristoffer Vikebak, communications director at Orkla Foods, said the company had adjusted the recipe to preserve the taste as much as possible and expected only a small change in flavour. He said Orkla wanted to be open about the alteration.
Vikebak would not comment on whether the price would be reduced. He pointed instead to the steep increase in mackerel raw-material prices.
Mackerel stocks are under pressure, which has led to reduced quotas, less available raw material and significantly higher raw-material prices. To meet this development, we have reduced the fish content in these products somewhat.
Originally published by Aftenposten in Norwegian. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.