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🇹🇼 Taiwan /Economy & Trade

Tainan eyes European market, targets Poland for fruit and farm exports

From Liberty Times · () Chinese

Translated from Chinese, summarized and contextualized by DistantNews.

At a glance

News Official statement New plan
  • Tainan City is targeting the European market, specifically Poland, to expand its agricultural exports.
  • The city aims to introduce its high-quality mangoes, pineapples, and other produce to Central and Eastern Europe.
  • This initiative follows successful export expansions to Japan, South Korea, the UK, Australia, and Singapore.

Tainan City is setting its sights on the European market, with Poland identified as a key gateway for expanding its agricultural exports. Tainan Mayor Huang Wei-che recently visited Poland for city diplomacy and economic exchanges, using the opportunity to promote the region's agricultural achievements and high-quality produce.

Tainan is an important agricultural city in Taiwan, with excellent quality agricultural and specialty products that are well-received by the international market. Poland is an important market in Central and Eastern Europe and an EU member state.

— Huang Wei-cheMayor Huang Wei-che described Tainan's agricultural strengths and Poland's market significance during his visit.

The mayor highlighted Tainan's status as a major agricultural hub in Taiwan, known for its premium products that are well-regarded internationally. With fresh fruits like mangoes, guavas, dragon fruit, jujubes, and pineapples now approved for export to the European Union, Tainan aims to leverage Poland's position as a significant market in Central and Eastern Europe. The city hopes to gradually increase its agricultural presence in the region, creating more export opportunities for its farmers.

I hope to use Poland as a starting point to gradually expand the layout of Tainan's agricultural products in the Central and Eastern European markets, creating more export business opportunities for farmers.

— Huang Wei-cheMayor Huang Wei-che expressed his strategic goal for Tainan's agricultural expansion into Eastern Europe via Poland.

Huang emphasized Poland's potential as an economic and logistics hub within Europe, recognizing the substantial market potential for high-quality, healthy, and distinctive tropical fruits and processed agricultural products from Tainan. He views his visit as a crucial stepping stone for Tainan's agricultural products to enter the Polish market. The city government plans to apply its successful export strategies used in markets like Japan, South Korea, the UK, Australia, and Singapore to introduce Tainan's agricultural offerings to Polish consumers.

Poland, as an economic and logistics hub in Europe, has enormous market potential for high-quality, healthy, and distinctive tropical fruits and refined processed agricultural products.

— Huang Wei-cheMayor Huang Wei-che highlighted the market potential in Poland for Tainan's agricultural products.

During his visit, Mayor Huang met with leaders of the European Taiwanese Chambers of Commerce and the Polish Taiwanese Chamber of Commerce to discuss distribution channels for agricultural products. The Tainan City Government is committed to strengthening international marketing efforts by enhancing cold chain logistics, brand promotion, and product quality management. This strategic push aims to boost the international competitiveness of Tainan's agricultural products and ensure their successful entry into overseas markets, starting with Poland.

This visit will become an important stepping stone for Tainan's agricultural products to enter the Polish market.

— Huang Wei-cheMayor Huang Wei-che framed his visit as a critical opportunity for agricultural trade.
DistantNews Editorial

Originally published by Liberty Times in Chinese. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.

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