TenTrade Appoints Wilfred Obasi as Regional Director Africa, Accelerating Local Expansion
Summarized and contextualized by DistantNews.
At a glance
- TenTrade has appointed Wilfred Obasi as its Regional Director for Africa to drive expansion.
- Obasi brings extensive experience in financial services, previously holding a senior role at Exinity.
- His focus will be on revenue growth, client acquisition, and tailoring offerings for African traders.
Global CFD and proprietary trading firm TenTrade is accelerating its strategic expansion in Africa with the appointment of Wilfred Obasi as its new Regional Director for the continent.
Obasi steps into the role, taking over commercial operations from Victor Ufot, as TenTrade aims to significantly boost its presence across Africa. He brings a wealth of experience from a thirteen-year tenure at Exinity, where his most recent position was Partner Enablement Manager. His expertise spans crucial areas of FX and CFD operations, including client acquisition, partner management, commercial strategy, and business development, with a particular emphasis on African markets.
In his new capacity, Obasi is tasked with intensifying efforts to drive revenue expansion, acquire new clients, develop strategic partnerships, introduce new trading instruments, and customize TenTrade's CFD and proprietary offerings to meet the specific expectations of African traders. Penetrating new markets is also a key objective for the current year.
Iโm excited to lead TenTradeโs commercial efforts in Africa. There is immense potential yet to be explored in the region. My primary focus will naturally be on deepening relationships with our partners and brokers here and making sure every trader who works with us feels that commitment. TenTrade has built some strong momentum here already, and Iโm glad to be part of driving it forward.
"I'm excited to lead TenTrade's commercial efforts in Africa," Obasi stated. "There is immense potential yet to be explored in the region. My primary focus will naturally be on deepening relationships with our partners and brokers here and making sure every trader who works with us feels that commitment." TenTrade Chief Revenue Officer Andreas Andreou welcomed Obasi, noting, "His deep industry expertise and knowledge of local and regional African markets will allow us to shape TenTrade's expansion path in the region."
The appointment aligns with TenTrade's philosophy, symbolized by the number 10, representing high performance and success. This is further reinforced by the company's brand ambassador agreement with football star Luis Figo, who embodies excellence through discipline and resilience. Obasi's leadership is seen as a pivotal move to extend this vision within the African market.
Itโs a privilege to welcome Wilfred Obasi to TenTrade. His deep industry expertise and knowledge of local and regional African markets will allow us to shape TenTradeโs expansion path in the region. As our values and visions align, Iโm confident that with Wilfred Obasi leading our commercial operations in Africa, TenTrade will grow even stronger.
Originally published by The Punch. Summarized and contextualized by our editorial team with added local perspective. Read our editorial standards.