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🇦🇷 Argentina /Culture & Society

The couple exploring and documenting Buenos Aires' hidden corners

From Clarín · () Spanish

Translated from Spanish and summarized by DistantNews. Read the original for the full story.

At a glance

In-depth Named sources Context piece
  • Leonardo Ventosa and Marianela Calderón del Canto document towns and villages across Buenos Aires province through their Aires de Cultura social-media project.
  • They began posting videos after a 2017 trip to Uribelarrea, and the project formally took the name Aires de Cultura in 2019.
  • Their content combines local history, resident interviews, travel routes and food recommendations to promote local and cultural tourism.

Leonardo Ventosa and Marianela Calderón del Canto have turned weekend drives through Buenos Aires province into a digital travel project with 200,000 followers across social networks.

The couple from San Justo, in La Matanza, has visited more than 150 towns and cities in the province. Over the past year alone, they traveled more than 10,000 kilometers, photographing and filming local attractions, everyday life and the stories attached to each place.

We visited more than 150 towns and cities, just in Buenos Aires province, and in the past year we traveled more than 10,000 kilometers.

· Leonardo Ventosa and Marianela Calderón del CantoThe couple described the scale of their travel and documentation project.

The idea began by chance in November 2017, during an escape to Uribelarrea in the Cañuelas district. They recorded a casual phone video, which Leonardo uploaded to YouTube. It drew tens of thousands of views and encouraged them to combine their interests in photography and tourism. In 2019, they named the project Aires de Cultura, linking the province where they began traveling with their wish to learn, preserve and share its culture.

We started by chance in November 2017 during a getaway to Uribelarrea.

· Leonardo Ventosa and Marianela Calderón del CantoThey explained how their social-media travel project began.

Their trips often focus on places that have faded from the main tourist map. They may visit several towns in a weekend, or spend a Saturday eating at a local grill and walking around the main square of a village whose railway has disappeared from daily life. They usually leave the car near the central square or train station, then explore stations, churches and picturesque streets on foot.

The couple also samples local food, interviews residents and takes time to experience each place. Their videos offer practical information, restaurant recommendations, itineraries and local history so viewers can plan their own short trips. Their stated aim is to promote local and cultural tourism, give residents a platform to tell their stories and convey the calm and kindness they find in small towns as an alternative to the city's fast pace.

Our objective is to promote local and cultural tourism, give the residents themselves a voice to tell their stories and convey the peace and kindness experienced in small towns.

· Leonardo Ventosa and Marianela Calderón del CantoThey described the purpose behind Aires de Cultura.
About this summary

Originally published by Clarín in Spanish. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.

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