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๐Ÿ‡จ๐Ÿ‡ฟ Czech Republic /Culture & Society

To continue, we need to know how we can display advertising to you

From iDNES · () Czech

Translated from Czech, summarized and contextualized by DistantNews.

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  • This article is a placeholder for content that requires user consent for targeted advertising.
  • It explains the options for viewing content with or without ads, including subscription models and data usage for personalization.

This content is currently unavailable due to user consent settings regarding targeted advertising. To proceed, users must select their preferred method for viewing advertisements. Options include subscribing to an ad-free service or consenting to the use of cookies and other online identifiers for personalized ad delivery.

The platform, iDNES.cz, offers two primary choices: a premium subscription for an ad-free experience across its network of sites (iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz), which also includes digital access to newspapers and magazines. Alternatively, users can opt to view content with targeted and non-targeted advertisements, which are personalized based on browsing habits and online activity.

Personalization involves profiling user behavior to display ads that align with their interests. This process is conducted by MAFRA, a.s., and its 125 advertising partners. Users can revoke their consent for targeted advertising at any time, which will prompt them to switch to the ad-free premium service. Consent for other purposes, such as personalized content display, can be modified or withdrawn independently of the premium subscription.

The platform also processes data based on legitimate interest, allowing users to object to this processing and adjust their privacy settings. The chosen settings apply to all associated websites. The company and its partners process data for various purposes, including ad selection, personalized content creation, ad performance measurement, audience understanding through statistics, service development, and website technical operation.

DistantNews Editorial

Originally published by iDNES in Czech. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.