V-Label Turns 30, Featuring Spelt Pizza Recipe with Fennel and Tofu Cream

The V-Label, a well-known international certification for vegan and vegetarian products, is set to mark its 30th anniversary in 2026. Established in Switzerland in 1996, the label has grown from a small project into a significant guide for consumers navigating their purchasing choices. In Austria, the V-Label has been a familiar sight in supermarkets since 2002, helping many shoppers identify plant-based options.

Alongside this milestone, the blog "Auf pflanzlich – Rezepte und Geschichten" (On Plant-Based – Recipes and Stories) features a recipe for spelt pizza. This dish includes roasted fennel, cabbage, and a tofu cream, offering a culinary exploration alongside the V-Label's anniversary.

The article notes that the V-Label's success is a testament to its role in the growing market for plant-based products and services, becoming a trusted symbol for consumers.