Vietnamese Consumers Flock to Digital Finance Event for Discounts and Tech
Translated from Vietnamese, summarized and contextualized by DistantNews.
At a glance
- NAPAS, a Vietnamese payment technology company, hosted a digital finance event in Ho Chi Minh City.
- The event offered discounts on bubble tea and other goods, alongside demonstrations of new payment technologies.
- NAPAS is expanding its cross-border payment services to connect with Thailand, Laos, Cambodia, China, and potentially Japan, India, and Singapore.
Young Vietnamese consumers flocked to a digital finance event in Ho Chi Minh City, eager to take advantage of half-price bubble tea and experience cutting-edge payment technologies.
Usually buying outside costs 70-90,000 VND/cup, now I only buy for thirty-something thousand so I hurry to buy a few cups for my family.
The event, held on Nguyen Hue Walking Street, featured NAPAS, a key player in Vietnam's payment infrastructure, in collaboration with KiotViet. Attendees could purchase Koi Thรฉ bubble tea for a significantly reduced price, with further discounts and gifts like keychains and fans offered. Many seized the opportunity to buy multiple drinks for their families.
Beyond the popular food and drink promotions, the event showcased NAPAS's advancements in cashless payment solutions. Visitors could experience modern POS systems offering various payment methods, including QR code scanning and Tap to Pay. A "10K ฤแปng Price" stall, where products were priced at just 10,000 VND, also proved highly popular, with shoppers appreciating the affordable Vietnamese specialty products and complimentary gifts.
Vietnamese specialty products, and the price is cheap, plus I get gifts so I also take the opportunity to buy more for relatives and friends.
A significant draw was NAPAS's demonstration of its expanding cross-border payment capabilities. A visitor from China successfully completed a test transaction, receiving payment in Vietnamese Dong almost instantly via a QR code scan. NAPAS representatives explained their efforts to broaden bilateral payment channels, aligning with government directives to support increasing tourism, trade, and exchange within the region. The system currently connects with Thailand, Laos, Cambodia, and China, with plans to expand to markets like Japan, India, and Singapore.
The changes in the digital finance sector are making business trips and travel more convenient.
Originally published by Tuแปi Trแบป in Vietnamese. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.