White House uses Bad Bunny, Drake songs in immigration campaign videos
Translated from Spanish, summarized and contextualized by DistantNews.
At a glance
- The White House used songs by Bad Bunny and Drake in TikTok videos to promote its immigration and deportation campaign.
- The videos feature images of U.S. Immigration and Customs Enforcement (ICE) detentions, with altered song lyrics praising former President Donald Trump.
- This tactic appropriates Latin symbols and artists who have previously criticized Trump's immigration policies, drawing criticism for its provocative use of cultural elements.
The White House has launched an unconventional offensive in its immigration campaign, leveraging pop culture to promote its deportation agenda. Videos shared on TikTok by the Trump administration feature artists like Bad Bunny and Drake, using their music to soundtrack images of detentions by U.S. Immigration and Customs Enforcement (ICE).
One video utilizes Bad Bunny's song "LA MuDANZA," with altered lyrics displayed on screen to read, 'A round of applause for Donald J. Trump because he really crushed it.' This appropriation is particularly pointed, as Bad Bunny has openly criticized Trump's immigration policies and previously excluded the United States from his world tours. The administration's use of his music to frame deportations as a political triumph is seen as a provocative act of cultural appropriation.
A round of applause for Donald J. Trump because he really crushed it
Another video employs Drake's "Hoe Phase" to highlight the deportation campaign, showing footage of aircraft, the U.S.-Mexico border, and ICE detainees. The accompanying text states, 'Let us remind you that if you are here illegally, you will go home.' This strategy aims to create viral content and project an image of effectiveness.
This is not the first time the Trump administration has used popular music without artist consent. Numerous artists, including Neil Young, Katy Perry, and Adele, have previously confronted Trump over the use of their songs at rallies and official events. The administration's current tactic extends this pattern, using popular music to bolster its immigration policies, even as it faces criticism for its harsh stance and appropriation of cultural symbols.
Let us remind you that if you are here illegally, you will go home
Originally published by El Paรญs in Spanish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.