Zoya Developments launches The Laureates to promote excellence in Dubai real estate

Zoya Developments has introduced The Laureates as a new annual gathering for Dubai’s real estate brokerage community, bringing recognition, competition and commercial networking together under one roof.

More than 1,000 real estate professionals and brokerage representatives attended the first edition at The Ritz-Carlton, DIFC. The event recognized brokerages with the strongest sales performance across Zoya’s portfolio, including winners in categories such as Highest Sales Volume and Regional Top Channel Partner.

Zoya said the awards are intended to become a recurring benchmark for its broker network rather than a one-off ceremony. Each edition will give channel partners another opportunity to earn recognition for their performance and contribution to the developer’s growth.

The initiative comes as Zoya expands its portfolio and enters new growth locations across Dubai. The company is placing greater emphasis on relationships with brokers and agencies that connect its projects with buyers and investors.

The event also marked the unveiling of Mirari Lagoons, a residential development in Dubai Industrial City. The project follows Elinor by Zoya, which the company said sold out within two weeks, and presents a lifestyle centered on water, open spaces and resort-inspired living.