Alcaraz’s New York Sneakers Sell Out Within Hours

Carlos Alcaraz’s influence has moved quickly from the tennis court to the resale market. The sneakers he is wearing at the U.S. Open sold out within hours of going on sale, then resurfaced for as much as $1,500, nearly nine times their listed retail price of $170.

The Murcia-born player is using Nike Zoom Vapor 12 HC shoes from the Cactus Court collection, created by Nike in collaboration with U.S. rapper, songwriter and producer Travis Scott. Scott has been seen alongside Alcaraz at Flushing Meadows during the tournament.

The hard-court shoes were customized for Alcaraz, including a message inside the tongue that reads “Haz Magia Carlitos,” a phrase he says to himself during parts of his matches. Nike launched the shoes on Sept. 1 at a temporary store at 47 Chrystie Street in New York. They went online through Travis Scott’s website three days later, but the stock had already disappeared. The site displayed the message: “Zoom Vapor 12 HC Cactus Jack. Sold out.”

Other pieces from the collection, including the shirts and trousers worn by Alcaraz at the season-ending major, also sold out on the same website. Buyers can find them only through resale, where prices have risen sharply.

Alcaraz has returned to the U.S. Open after four months out with a wrist tenosynovitis injury. He has already recovered and is scheduled to play American Tommy Paul in the round of 16 on Sunday.