Alice in Wonderland's Immersive World Arrives at Buenos Aires Botanical Garden

Buenos Aires' iconic Botanical Garden is set to undergo a magical transformation, becoming an open-air museum for "Maravillosa Alicia," an immersive experience inspired by "Alice in Wonderland." Opening on July 2, just in time for the winter school holidays, the garden will come alive after dark with illuminated paths and trees.

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Maravillosa Alicia was designed integrally in harmony with the Botanical Garden, one of the most emblematic heritage spaces in the city, located in the heart of Palermo in the City of Buenos Aires.

The large-scale production promises to transport visitors into an extraordinary world, allowing them to not just observe but actively participate in the story. "Maravillosa Alicia" features twelve specially designed installations that are intended to coexist with the garden's living nature. The experience combines light art, monumental scenography, and immersive sound with interactive technology to create a unique nighttime journey through Buenos Aires.

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Each station was conceived as a work in itself, with its own visual identity, immersive narrative, and a playful dimension that ensures no two tours are the same.

Producers emphasize the project's commitment to sustainability, noting the use of low-consumption LED lighting with no light pollution and self-supporting structures that require no ground excavation or fixings. Single-use plastics are avoided, ensuring the garden remains unchanged after the event concludes. Visitors can expect to encounter iconic elements from Lewis Carroll's universe, such as the White Rabbit and the Mad Hatter's Tea Party, reimagined as interactive spaces.

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The experience is designed with multiple layers of interpretation: those who know the original work will find references and hidden nods, while those who approach it for the first time can enjoy a completely accessible, emotional, and sensory journey.

A key feature is ALI, described as the world's first narrative guide living on WhatsApp, which unlocks content, presents challenges, and sustains an interactive game throughout the visit without requiring app downloads. An artificial intelligence named AlicIA also allows for public interaction. Tickets start at 20,000 pesos, with pre-sales for Banco Galicia Visa customers beginning May 28.

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ALI, the world's first narrative guide that lives on WhatsApp, without the need to download applications or use special devices.