Binance executive Yi He sees industry progress reflected in 'Most Powerful Women' recognition

Yi He, a key executive at Binance, expressed a mix of humility and responsibility upon learning she was named one of Fortune's Most Powerful Women in Business. "My first reaction was: 'What have I done to deserve this?'" she stated. "The second thing I felt was a deep sense of responsibility for what comes next."

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When I found out I was going to appear on Fortune's list of the Most Powerful Women in Business, my first reaction was: 'What have I done to deserve this?' The second thing I felt was a deep sense of responsibility for what comes next.

He emphasized that the recognition belongs not just to her, but to the entire Binance team, its users, and the broader blockchain and cryptocurrency community. She sees her inclusion as a sign of the industry's significant advancement, moving from the fringes of finance and technology to a more central stage. "If anything, I saw the wave coming, had the courage to get on the surfboard, and learned, through trial and error, how to ride it," she explained, likening her journey to learning to surf.

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The recognition bears my name, but it belongs to the Binance team, Binance users, Satoshi Nakamoto, and the entire blockchain and cryptocurrency community that helped turn this industry from an idea into a global wave.

He highlighted the ongoing need for development in the blockchain space, stating, "We have to keep building, one small step at a time, refining and improving day by day." She embraces the title of "Chief Customer Service Officer," a role where every management team member spends their first month on the front lines. This hands-on approach ensures that the team stays connected to user needs, which can be easily missed when working behind a desk.

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A few years ago, it would have seemed unusual for a founder in the crypto industry to appear on a list like this. Today, it feels more like a sign that our industry has moved, step by step, from the margins of finance and technology to center stage.

Illustrating the impact of Binance Pay, He recounted an encounter with a young man from Kenya in Dubai. He uses Binance monthly to send his salary home to his mother. He wasn't interested in blockchain architecture or tokenomics; he simply wanted her to know how much faster his mother now receives the money and how little is lost in transit. "He didn't need to be educated about crypto; he needed a product that worked," He noted. Over the past five years, Binance Pay has facilitated over $87 billion in cumulative volume for international remittances for more than 34 million people, saving them an estimated $5 billion compared to the global average remittance fee.

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If anything, I saw the wave coming, had the courage to get on the surfboard, and learned, through trial and error, how to ride it.