BRI Life Wins Best Digital Health Insurance Experience Award

PT Asuransi BRI Life has been honored with the 'Best Digital Health Insurance Experience' award at the 'Health Insurance Ecosystem Forum 2026,' held in Jakarta. This recognition highlights BRI Life's ongoing innovation and dedication to establishing a strong ecosystem within the health insurance sector.

The award serves as a testament to BRI Life's successful adaptation and transformation of its services, especially amidst evolving regulations and the shift towards digital health models in Indonesia. By integrating closely with its parent company, PT Bank Rakyat Indonesia (Persero) Tbk, BRI Life has effectively expanded access to inclusive health insurance products for a broad segment of the population.

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The challenges faced by the health insurance industry today require a collaborative approach involving all parties in the health ecosystem.

The 'Health Insurance Ecosystem Forum 2026' provided a crucial platform for regulators, insurance industry players, and healthcare providers to collaborate on defining the future of the national health insurance landscape. Discussions focused on implementing regulations such as POJK No. 36 of 2025, which addresses medical inflation control and promotes collaboration for a more sustainable health insurance ecosystem.

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The increase in healthcare service costs and the trend of medical inflation are challenges that need to be faced together. The implementation of POJK No. 36 of 2025 is an important moment to strengthen governance, increase transparency, and build healthier and more sustainable business models.

Andrew Bain, Operations Director at BRI Life, acknowledged the challenges facing the health insurance industry, emphasizing the need for collaborative approaches. He pointed to rising healthcare costs and medical inflation as significant hurdles that require collective action. Bain highlighted POJK No. 36 of 2025 as a key moment for enhancing governance, increasing transparency, and fostering healthier, more sustainable business models.

BRI Life views the forum as an opportunity to ensure that digital transformation is accompanied by improved digital literacy. The company believes that understanding the power of this transformation is essential for delivering relevant benefits to the wider community. Bain reiterated BRI Life's commitment to supporting initiatives that strengthen the national insurance industry and provide accessible protection solutions that add value to Indonesians. He concluded by stating that the 'Best Digital Health Insurance Experience' award motivates the team to continue innovating and enhancing digital products and services for responsive and sustainable health protection.

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The award as Best Digital Health Insurance Experience is the result of the hard work of the entire BRI Life team and the great trust from our customers. This trophy is a spur for us to continue innovating, strengthening the digitalization of products and services, and providing health protection that is not only responsive but also sustainable in the future.