Cimahi Strengthens Creative Industry Ecosystem Through Human Resource Development

Cimahi, West Java, is actively bolstering its creative economy by prioritizing the development of its human resources. The city sees its large productive-age population, which constitutes 67.3% of its total 390,270 residents, as a key asset for nurturing its burgeoning creative industries.

Since 2009, Cimahi has focused on strengthening its regional innovation system, laying the groundwork for sectors like animation and digital media. A significant development was the establishment of the Baros Information Technology and Creative (BITC) center in 2012. This facility serves as an incubator, training hub, and co-working space for creative professionals, especially in animation.

The city has identified four key creative subsectors: food and beverages, crafts, textiles and textile products, and animation and creative media. The animation ecosystem alone has spurred the growth of 20 to 30 active creative studios, producing thousands of animated works and digital content distributed across various platforms. These efforts have generated an economic value of around Rp1.2 billion through community-based programs and local studios.

Cimahi's government continues to implement various training programs, competitions, exhibitions, and cross-community collaborations. "We are directing the strengthening of this ecosystem so that creative industry players can become more competitive and have broader market access," stated Maria Fitriana, the Regional Secretary of Cimahi City.