Danish Crown slashes pig price to lowest in over 20 years amid market crisis

Danish Crown, a major European pork producer, is set to reduce its purchase price for pigs to 7.1 Danish kroner per kilo. This marks the lowest price point in more than two decades, reflecting a severe imbalance in the European pork market. The company attributes the drastic measure to a persistent oversupply of pork that continues to outstrip consumer demand.

“

The European market for pig meat remains under enormous pressure, and the developments in recent weeks show that the bottom has not yet been reached.

This is the second price cut by Danish Crown in just a few weeks, following a previous reduction to 7.3 kroner per kilo. The company's market report indicates that the downward pressure on prices has not yet reached its bottom. Even the typically strong summer demand for grilling products has failed to stabilize the market, highlighting the depth of the current crisis.

“

It is difficult to see a turning point in the short term.

"The European market for pig meat remains under enormous pressure, and the developments in recent weeks show that the bottom has not yet been reached," Danish Crown stated in its report. The company, owned by nearly 5,000 Danish farmers, finds it "difficult to see a turning point in the short term." The overall market situation is described as "serious," with no signs of the necessary supply reductions that would lead to more stable price development.

“

Overall, the market situation must continue to be described as serious, and there are still no signs of the necessary reduction in supply that could form the basis for more stable price development.